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Guides on SEO, content strategy and publishing - written and published with RankFlow.

Ziff Davis Says Organic Google Referrals Fell 37% as CEO Plans for No Search Recovery
12 minutes

Ziff Davis Says Organic Google Referrals Fell 37% as CEO Plans for No Search Recovery

Ziff Davis Google referrals fell about 37% year over year in the third quarter, CEO Vivek Shah told analysts on the company’s Nov. 6 earnings call. Shah said the company does no…

Audit to Content Brief Workflow – Turn Findings Into Briefs
16 minutes

Audit to Content Brief Workflow – Turn Findings Into Briefs

An audit to content brief workflow turns each row of your content audit into the first draft of a brief. Every page gets scores, one action and the fields a writer needs to star…

Google Rank Data Distorted by One-Word Results and Goto Redirects as Lighthouse 13.6.0 Lands
12 minutes

Google Rank Data Distorted by One-Word Results and Goto Redirects as Lighthouse 13.6.0 Lands

Google rank data collected by tracking tools has been distorted since September 2026 by unrelated one-word listings and unresolved goto redirect URLs, according to SE Ranking an…

Search Console Click Spikes Hit Some Sites From Oct. 31 to Nov. 2, 2026
10 minutes

Search Console Click Spikes Hit Some Sites From Oct. 31 to Nov. 2, 2026

Search Console click spikes appeared on some sites from Oct. 31 to Nov. 2, 2026, with clicks rising while impressions stayed flat. The extra clicks appear to be non-human, and t…

Google Shopping Box Appears 16 to 35 Times More Than Rivals in Europe
10 minutes

Google Shopping Box Appears 16 to 35 Times More Than Rivals in Europe

The Google Shopping box appears 16 to 35 times as often as the next-largest service in product results in Spain, Italy, France and Germany, BrightEdge data shows. The figures co…

Bing Tests AI Visual Summary Button That Turns a Search Snippet Into an Infographic
10 minutes

Bing Tests AI Visual Summary Button That Turns a Search Snippet Into an Infographic

The Bing AI visual summary is a new button on individual Microsoft Bing search snippets. Clicking it loads an AI-generated graphic that summarizes the linked page’s content, and…

Measured vs Estimated SEO Data – How to Label Every Number
19 minutes

Measured vs Estimated SEO Data – How to Label Every Number

Measured SEO data is what Google Search Console, Google Analytics 4 and your own systems record about real searches and visits. Estimated data is what an outside tool models fro…

Google AI Mode Adds Booking and Quote Links for Home Services Searches in the U.S.
11 minutes

Google AI Mode Adds Booking and Quote Links for Home Services Searches in the U.S.

Google AI Mode now lets people research home services and book them through direct links. Google announced the change on November 4, 2026. The feature is live in the United Stat…

How to Manage Multiple WordPress Sites From One Dashboard
11 minutes

How to Manage Multiple WordPress Sites From One Dashboard

To manage multiple WordPress sites from one dashboard, you connect every site to one control screen. That screen is the network admin of WordPress Multisite, an external hub tha…

Anthropic Releases FlashProve, an Open-Source Prototype to Check Which AI Model Wrote a Response
11 minutes

Anthropic Releases FlashProve, an Open-Source Prototype to Check Which AI Model Wrote a Response

Anthropic has released FlashProve, an open-source research prototype that uses cryptography to verify whether an AI response came from the model it is claimed to come from, with…

Google Lifts EEA Effect of Past Site Reputation Abuse Manual Actions
10 minutes

Google Lifts EEA Effect of Past Site Reputation Abuse Manual Actions

Google has told some sites that their past site reputation abuse manual actions will no longer affect search results shown to users in the European Economic Area (EEA). The chan…

ChatGPT Can Now Turn Prompts and Photos Into Animated GIFs With Images 2.6
11 minutes

ChatGPT Can Now Turn Prompts and Photos Into Animated GIFs With Images 2.6

ChatGPT can now generate an animated GIF from a text prompt or an uploaded photo, using OpenAI’s new Images 2.6 model. The ChatGPT GIF feature is rolling out to all ChatGPT and…